Bugaboo elevates everyday experiences through relentless design refinement.
In 1999, designer Max Barenbrug founded Bugaboo in Amsterdam out of frustration with traditional strollers. He believed parenting products should combine functionality with aesthetic design, making every journey enjoyable for both parents and children.
From its first workshop prototype to today’s global brand, Bugaboo has remained committed to solving real-life challenges through innovation—each product rigorously tested and refined over hundreds of hours.
Today, Bugaboo’s pursuit continues. Driven by cutting-edge technology and pioneering design, we keep reimagining products that empower freedom, offering more ways to make travel effortless.